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Industry buzz

Lush closes all operations in Brazil

The British group announced yesterday that it is leaving Brazil with the closing of all its stores and its factory in the country from June 20, 2018.

It is the second exit from Brazil for Lush that had already left the (...)

It is the second exit from Brazil for Lush that had already left the country in 2005, returning almost ten years later, in 2014.

Brazil is a very difficult market for operating a British brand. Despite rising sales, high tax burdens and prolonged economic recession, coupled with political instability, have made it impossible for Lush to continue investing and make profits in the country," the brand explains.

Lush Brasil will sell all its products in stores and online with a 50% discount (except Charity Pot, handbags, handkerchiefs and cans) until the final closing or end of the stock. The virtual store and the Customer Service team will remain available until August 31, 2018.

It is the second exit from Brazil for Lush that had already left the country in 2005, returning almost ten years later, in 2014.

© 2018 - Brazil Beauty News - www.brazilbeautynews.com

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