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Innovation & new products

Adorn 3D makeup printing pen promises to match any skin tone type

With its new electronic make-up pen that draws on the power of 3D printing technology, based Adorn is the perfect epitome of the next generation e-beauty brands that combine electronics and total customisation.

In the wake of Mink’s makeup printer or Romy’s personal skincare laboratory Romy, Adorn is part of this new generation of cosmetics brands that are exploring the possibilities of 3D printing technologies to provide consumers with fully customized products.

Using an in-built 3D scanner, Adorn generates bespoke data on the skin tones of its user. An internal mixer in the cylinder of the pen then uses this information to blend a unique shade using multi-hued foundation from the built in cartridge. Once the desired shade has been achieved, the pen prints the bespoke colour base straight onto the fingertips. Print amounts are controlled by the user for zero wastage. The pen is operated by a rechargeable battery, the longevity of which obviously depends on frequency of use. However, according to Adorn it can last a few weeks before needing to be recharged.

The Adorn pen comes pre-loaded with a multi-hued foundation. The longevity of the foundation cartridge also depends on frequency of use, but replacement cartridges can be purchased for US$20.

According to the brand, the pen has the capacity to create over 75,000 shades of foundation. It is therefore perfectly adapted to the diversity of skin tones among ethnicities. “Across the globe ladies come in a kaleidoscope of colours, from snowy shades of white to chocolate cocoas. Adorn unifies every woman on the planet with a one fix foundation solution that creates superlative shades, no matter how light or dark the complexion,” commented a spokesperson from the company.

Adorn is also adapted to women’s seasonally fluctuating skin tones, whether they are pale in winter, tanned in summer or honey kissed in spring and fall.

V.G.

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