Markets & trends
Buona Vita launches cosmetics for patients undergoing cancer treatment
The Reviver line, which is xenobiotics-free, helps hydrate and protect skin made sensitive as a result of chemotherapy and radiotherapy....
USA: For their hair, Black women embrace the natural beauty trend
As the natural beauty trend takes hold across the US, it seems Black women are fully embracing their natural hair. According to a new...
Researcher says Brazil’s sexist culture may affect the use of sunscreen by men
Despite growth in the men’s grooming industry, Brazilian men are still reluctant to use cosmetics and personal care products. A...
Minimalist formulas and scalp care products start to gain ground in Brazil
Consumer awareness regarding product formulation and hair care that goes beyond the strands is on the rise. Hair care routines in...
Trend of genderless products clashes with Brazilian preference for men’s fragrances
Three out of four men still say they prefer fragrances with traditional “masculine” notes; younger consumers and niche perfumery can pave...
“The Brazilian skin care industry will experience significant changes in the next few years,” Patricia...
Brazilians continue to spend more on hair care than skin care, but consumer behavior of younger generations and the launch of innovative...
Custom color palettes are key to innovation
Paula Csillag, president of the Associação ProCor do Brasil, says the beauty industry must incorporate local trends to perform at its...
Braids, buns and bangs: Pinterest reveals the hairstyles trending around the world
Does the country you live in influence the hairstyle you opt for when you get up in the morning? According to Pinterest, quite possibly....
Probiotics bring new opportunities to the cosmetic industry in Brazil
The successful use of “good microorganisms” in different applications can help increase consumer interest in natural ingredients that...
Skin bleaching in Africa: An ’addiction’ with risks
The use of skin-whitening products remains a common practice in Africa. Despite its well-known risks in countries where regulations are...
