Innovation & new products
L’Oréal launches new Elseve line designed for Brazilian with curly hair
Óleo Extraordinário Cachos (Extraordinary Oil for Curls), the L’Oréal Paris Elseve brand’s latest innovation, brings to Brazilian...
Beauty Tech: The latest innovations from CES 2018
A series of beauty tech innovations were unveiled on the occasion and in parallel of the Consumer Electronics Show (CES), which was held...
L’Oréal embraces natural beauty with new plant-based hair dyes
Natural beauty has been a burgeoning trend for some time now, including in the hair-dye sector with successful hair salons embracing the...
Neose Pro, a mobile, quick digital nose
Recently rewarded with the Innovation Award at the Cosmetic 360 show, the Neose Pro technology developed by the French, Grenoble-based...
Kiehl’s brings bespoke beauty global
Skincare brand Kiehl’s is rolling out its ‘Apothecary Preparations’ concept worldwide. The in-store service offers personalized skincare...
Microfluidics: The next beauty trend?
Is ’Hydra Beauty Micro Crème’ - the latest addition to Chanel’s ’Hydra Beauty’ family of products - the start of a true disruption within...
MonoSol and Pacific Shaving launch single-use shaving minis in water-soluble packs
Pacific Shaving Company’s new Single-Use Shaving Cream Minis deliver shaving cream in a packet that dissolves with water in the palm to...
Makeup trends: Bobbi Brown gets inspiration from Havana’s colours
The American beauty brand has unveiled ’Havana Brights’, its new makeup collection inspired by the vibrant colours of the Cuban capital....
Aroma Zone launches its own green nail varnish
The French aromatherapy and natural cosmetics brand aims to revolutionize the world of nail varnish with products containing 85% of...
Attract One Expert, Cosmogen’s new generation skincare applicator
On the occasion of FCE Cosmetique, Cosmogen introduced a new generation of Attract One, its applicator combining a magnet and a metal...



















