Brazil Beauty NewsWhen it comes to beauty, Brazil has become a trend-setter in Latin America thanks to its abundance of natural resources and penchant for innovation. Now the fourth largest market in the world, the country will host the sixth edition of in-cosmetics Latin America, which runs in Sao Paulo from 18-19 September 2019.
Euromonitor anticipates that Brazil’s beauty and personal care market will be worth more than US$36bn by 2021. But it’s not the only success story in the region - Mexico, Colombia...
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in-cosmetics returns to Brazil next 18-19 September
18 June 2019, by Brazil Beauty News -
Brazilian brand Phebo, partner of the next MakeUp in SaoPaulo event
10 November 2015, by Brazil Beauty NewsNext December, the second edition of MakeUp in SaoPaulo will welcome several new exhibitors, and, for the first time, the Phebo brand, also the partner of MakeUp in SaoPaulo.
Main highlight of the show, as usual, its conferences - with the presence of no less than thirty five experts - around several themes, including foundation trends, but also nail polish trends, and the expectations and opportunities of Brazilian brands.
The brand will present its new make-up and skincare offer in a... -
MakeUp in Sao Paulo: More than 600 visitors
13 December 2014, by Brazil Beauty NewsThe first edition of MakeUp in Sao Paulo, which was held on December 03-04, met all the expectations of the organisers. More than 600 people (620 exactly) have crowded during two days the exhibition area and the largest conference room of the Renaissance Hotel in Sao Paulo. “It is a superb performance on a continent where everyone knows that the B to B sector remains narrow and when one can recall that the first MakeUp in Paris had gathered, five years ago, a total of 800 people (against...
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Édition Spéciale by Luxe Pack unveils its program
19 April 2019, by Brazil Beauty NewsÉdition Spéciale by Luxe Pack, the first exhibition dedicated to environmental-friendly packaging solutions, will be held on June 4 and 5, 2019 at the Carreau du Temple in Paris, France, during the European Sustainable Development Week.
With two months left until the event, the organizers have unveiled the main features of the program, which will be based on two main debates and a series of feedback sessions.
Debates
Breaking away from conventional educational speeches, where the... -
MakeUp in Seoul unveils its programme of conferences
18 March 2019, by Brazil Beauty NewsOne month left for MakeUp in Seoul! The B2B show dedicated to the makeup supply chain will take place at the Conrad Seoul Hotel, the 15 & 16 April. MONDAY APRIL 15TH, 2019
10:15 am - 11:00 am: "The future of Beauty 2020"
Keynote by Charlie Clark, Trend Specialist, WGSN Mindset
11:30am - 12:15 pm: Trends: "Color Wave by Beautystreams"
Conference presented by Beautystreams
1:00pm - 1:45pm: "Understand your consumer with social media listening: skincare usage of the Chinese consumer... -
FCE Cosmetique 2017 marked by record public attendance
6 June 2017, by Brazil Beauty NewsFCE Cosmetique and FCE Pharma, which took place on 23-25 May 2017 at São Paulo Expo recorded an unprecedented level of attendance, receiving 15,400 visitors, a growth of 9% compared to previous year.
At the opening ceremony, Geraldo Alckmin, Governor of the São Paulo State, highlighted the efforts of the Government for the development of the industry. “We have already lowered the Tax on the Circulation of Goods and Services (ICMS) on cosmetic products from 25% to 18%; as for drugs, we... -
Make up and the retail revolution
4 November 2014, by Brazil Beauty NewsRetail Strategy is a key factor of success for brands all over the world ! But in 10 years, the face of the beauty retail has completely changed. Understanding those new retail challenges helps building the best experiences : those able to create a real purchasing value !
On the occasion of MakeUp in SãoPaulo (December 03, at 3:45pm), Elizabeth Marq will speak on the theme: Visual Merchandising Trends - How to build strong emotional in store experiences?
1. Create How to build unique... -
MakeUp in New York moves to Javits Center to continue growing
20 September 2019, by Brazil Beauty NewsThe latest edition of MakeUp in NewYork was a huge success, announced the organisers. Held at the Center415 on 5th Avenue, in Manhattan, on September 11&12, 2019, the two-day B2B event dedicated to the makeup and skincare supply chain welcomed more than 3800 visitors, with a growth of 12% of international guests.
Brazil, Canada, China, Colombia, Denmark, Italy, South Korea and the UK recorded the strongest progression.
“It was an intense two days of business and networking, full of... -
MakeUp in SaoPaulo revela seu programa de conferências
20 de outubro de 2015, por Brazil Beauty NewsNo dia 8 de dezembro, a MakeUp in SaoPaulo abre suas portas no Centro de Convenções Rebouças com um número de expositores que aumentou de 25%. Os organizadores revelaram o programa de conferências. Cerca de 35 oradores estarão presentes durante os dois dias do salão.
1° Dia (segunda-feira 8 de dezembro)
13:30 - 14:15 : Tendências Beleza: As novidades primavera / verão 2017 Conferência de Iza Dezon, Business Development Manager Brasil, Perclers Paris.
14:30 - 15:00 : Tendências Beleza em... -
MakeUp in Sao Paulo to hold its 3rd edition in December
24 October 2016, by Brazil Beauty NewsThe third edition of MakeUp in SaoPaulo will take place on December 7 and 8 next at the Rebouças convention centre in São Paulo.
Last year the second edition of MakeUp in SaoPaulo had gathered some 1,200 visitors (80% from Brazil, the rest divided between Colombia, Argentina, Chile, Mexico). Key industry players producing in Brazil have responded once again this year to the call for this third edition, with some newcomers such as the Albéa Group, Alkos Group, Incom, Inovao, Jal Design...