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Brazilian beauty and cosmetics markets: trends and news

Markets & trends

Haircare claims increasingly align with the skincare sector

Haircare claims increasingly align with the skincare sector

According to Mintel, the global haircare market is increasingly aligning itself with the skincare sector. The market research firm also...

With the men's grooming market on a high, entrepreneurs are reviving the barbershop culture to meet the needs of "modern man"

With the men’s grooming market on a high, entrepreneurs are reviving the barbershop culture to meet the...

Long gone are the days when worrying about one’s appearance was the exclusive domain of women. Men the world over are increasingly...

Fragrances: “The premium segment is gaining more ground,” Alessandra Tucci

Fragrances: “The premium segment is gaining more ground,” Alessandra Tucci

Alessandra Tucci is the founder and head of Perfumaria Paralela, a company focused on strategy and innovation in the perfumery segment,...

Brazilian lifestyle inspires the cosmetics industry worldwide, Mintel reports

Brazilian lifestyle inspires the cosmetics industry worldwide, Mintel reports

Brazilian influence is resonating dramatically in the beauty and personal care category - and new research from Mintel reveals just how...

US lip cosmetics market set to reach $1.4 billion this year

US lip cosmetics market set to reach $1.4 billion this year

Sales of lip cosmetics (lip balms, lipsticks, lip glosses, etc.) grew by 9% between 2012 and 2014. The segment is the one that posts the...

Women pay more and more attention to their eyebrows

Women pay more and more attention to their eyebrows

In Europe and in the USA, women consumers are increasingly concerned by the brows, which are now a firm part of the beauty ritual, as it...

Multifunctional and anti-aging products boost the Brazilian skin care market

Multifunctional and anti-aging products boost the Brazilian skin care market

Cleansing, toning, moisturizing, and protecting the skin from the sun: a daily skin care routine takes time, dedication… and money....

New hair trend: coloured chalk

New hair trend: coloured chalk

Blue, pink, purple or multi-coloured hair? In Europe, several product launches offer hair colours that come out after washing. Those...

Customization of perfume bottles, a trend of the times

Customization of perfume bottles, a trend of the times

What was yesterday the privilege of few persons is becoming an affordable pleasure. Today, more and more brands of perfumes are offering...

Nail polish segment invests in products and services with added value

Nail polish segment invests in products and services with added value

Creamy, shiny, matte, metallic or with added glitter. So many textures to choose from, and all in an endless array of colours. The nail...

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