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Industry buzz

Natura has finalised the acquisition of The Body Shop

Natura announced on Thursday (Sept. 7) the purchase of British cosmetics brand The Body Shop, which belonged to the French cosmetics giant L’Oréal.

The definitive agreement for the sale of The Body Shop to Natura was finalised after obtaining the necessary authorisations from the relevant authorities, including the anti-trust authorities in Brazil and in the USA, in accordance with the terms of the project announced on 9 June 2017

With this acquisition, “Natura is making a decisive step towards the creation of a multi-channel cosmetic group bringing together three strong brands: Natura, The Body Shop and Aesop," the company comments.

© 2017 - Brazil Beauty News - www.brazilbeautynews.com

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