Follow us twitter facebook
Edition: Brazil
Click here to subscribe toour free weekly newsletter click here
Innovation & new products

Nails Inc. launches world’s first spray-paint nail polish

Nails Inc. is premiering its much-hyped Paint Can spray-on nail colour, marketed as a world-first, in UK department stores this month. The polish will be available in two colours for now, before the full collection hits in 2016.

NailsInc. Instagram Pic - The world's first spray can nail polish has (...)

NailsInc. Instagram Pic - The world’s first spray can nail polish has arrived! © 2015 Instagram

The Paint Can requires users to sweep a quick layer of basecoat over the nails before spraying the colour over the fingertips from a distance of 10-15cm, leaving the pigmentation to adhere to the basecoat. According to the brand, a quick rinse with warm, soapy water should then ensure that any excess colour is washed off from around the fingers and nail bed, leaving an even coating of polish. Nails Inc. is branding the product "the World’s fastest manicure".

Paint Can is currently available in two different shades - “Shoreditch (...)

Paint Can is currently available in two different shades - “Shoreditch Lane”, a mid-grey hue, and “Hoxton Market”, a deep pink. © NailsInc.

"After years in the making I am incredibly excited to be launching the Paint Can. Our customers have been screaming out for ways to reduce dry time and for quick, easy ways to apply colour when on the go," explains Nails Inc. Founder Thea Green on the brand’s site.

The invention is currently available to pre-order at nails.inc.com in two different shades — "Shoreditch Lane", a mid-grey hue, and "Hoxton Market", a deep pink. The retail price is £10 (approximately US$15 or EUR14).

V.G. with AFP/Relaxnews

Portfolio

© 2015 - Brazil Beauty News - www.brazilbeautynews.com

latest news
Focus
Luxe Pack New York rescheduled to September

Luxe Pack New York rescheduled to September

Amid the latest developments of the Covid-19 epidemic in New York and the USA, the Luxe Pack management team has decided to postpone further the event to September 15th and 16th, 2020. The venue is unchanged: Jacob K. Javits Convention Center (Hall 1B). With these new dates, the show will be almost concomitant with the MakeUp in (...)

read more
Experts’ views
Radical reinvention : Disrupting the next decade of beauty

Cosmetics Inspiration & Creation
Radical reinvention : Disrupting the next decade of beauty

Beauty is an ever-changing industry. Yet some changes make more of an impact than others. The more society changes, the more these changes cascade into the Beauty market. During the last MAD Cosmetics Innovations conference, organised by Premium Beauty News in Paris, Leila Rochet, Founder of Cosmetics Inspiration & Creation, (...)

read more

Features