Follow us twitter facebook
Edition: Brazil
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Imerys’ mineral exfoliating pearls move on to colour

Imerys Minerals, the world leader in mineral-based specialties, recently launched ImerScrub, a colourful addition to their successful ImerCare white volcanic pearl range for gentle exfoliation. Another step forward in the process to replace plastic microbeads in cosmetic formulations.

The new ImerScrub range is currently available in five different shades: jade, coral, gold, amber and plum.

According to Imerys, high colour stability is one of the main interests of the new range, as it prevents any migration to the formula. Coloured beads facilitate the creation of colourful aesthetic effects that are highly appreciated by consumers. However, the need to be combined with white pearls to maintain the exfoliating effect.

This new coloured range is a huge step forward for the replacement of plastic beads in cosmetics with natural ingredients. It opens new horizons for our customers through minerals in cosmetics and rounds out the current white scrub range perfectly,” says Thierry Casteran, Global Business Development Director - Personal Care at Imerys.

Imerys’ perlite products are made from a volcanic rock which contains 2-6% water in its inner structure. When heated to around 900°C, the water trapped within the structure is vaporized, causing the material to expand and form a spherical structure. The white ImerCare P-Scrub range and new coloured ImerScrub range have been developed using patented engineered technology which combines the natural hardness of the volcanic rock with the softness of these spherical particles to provide a gentle, physical exfoliation effect.



© 2019 - Brazil Beauty News -

latest news
MakeUp in New York moves to Javits Center to continue growing

MakeUp in New York moves to Javits Center to continue growing

The latest edition of MakeUp in NewYork was a huge success, announced the organisers. Held at the Center415 on 5th Avenue, in Manhattan, on September 11&12, 2019, the two-day B2B event dedicated to the makeup and skincare supply chain welcomed more than 3800 visitors, with a growth of 12% of international guests. Brazil, (...)

read more
Experts’ views
India emerges as the next beauty giant

Asia Cosme Lab
India emerges as the next beauty giant

Thanks to a growing young population (first youth population in the world) and the emergence of a vast middle class, as well as a higher Internet connection from both urban and rural areas, India is set to emerge as the next beauty giant after China. Asia Cosme Lab took a deep dive in the fascinating Indian market, where both (...)

read more