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Industry buzz

IFF’s Amber Xtreme now available for broad use within the fragrance industry

International Flavors & Fragrances (IFF) has opened the use of its Amber Xtreme to the entire fragrance industry. So far, Amber Xtreme was a captive fragrance ingredient, limited to the exclusive use of IFF’s perfumers.

Amber Xtreme is an amber woody ingredient that provides olfactive versatility in conjunction with a range of leading fragrance ingredients. Thanks to its stability, it can be used in a large spectrum of product categories including fine fragrances, beauty care, fabric care and household cleaners.

Photo: shutterstock.com © Tetiana Volkonska

Photo: shutterstock.com © Tetiana Volkonska

I have used Amber Xtreme successfully in both men’s and women’s fragrances. It provides tremendous depth and power in a way that is appreciated by the consumer. One of the special attributes of this ingredient is its ability to enhance fragrance across many product categories,” explains Carlos Benaim, VP, Master Perfumer for the manufacturer of flavours and fragrances.

Amber Xtreme is a versatile material that brings volume and warmth to any creation," adds Steve Nicoll, VP, Senior Perfumer at IFF. “At low levels it combines extremely well with musky notes and is appreciated by consumers for its soft sensual character. At higher levels its signature is more powerful and its fresh woody aspects really stand out.

© 2015 - Brazil Beauty News - www.brazilbeautynews.com

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