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Ingredients & formulation

Dry capsules of fragrances and nanotechnology actives among the innovations on display at in-cosmetics Latin America 2017

The fourth edition of the show aims to bring together the most advanced raw materials that helps the personal hygiene, perfumery and cosmetics industry to reinvent itself.

As far as personal hygiene, perfumery and cosmetic products are concerned, innovation starts with raw materials. In order to create revolutionary anti-aging creams, skincare formulators or developers first need equally revolutionary actives and resources. For this reason, Reed Exhibitions organizes the in-cosmetics Latin America tradeshow, which takes place each year in Brazil with a focus on raw materials for personal hygiene, perfumes and cosmetics.

Daniel Zanetti, director of the fair

Daniel Zanetti, director of the fair

The event, which will take place on September 20 and 21 at Expo Center Norte, in Sao Paulo, will bring together companies such as Chemyunion, Kumar Organics, Tinci, Ikeda, Clariant and Croda displaying both innovative raw materials and trends and ideas for application. "We can say that innovation is the main propeller of the show. New launches and information focused on business form an inspiring environment," says Daniel Zanetti, director of the fair.

Examples of innovation

At in-cosmetics Latin America 2017, Chemyunion will demonstrate how it uses technology, science and expertise for the development of new health and personal care products. Vollmens Fragrances will showcase a new solution for manufacturers of air care fragranced products and moulded plastic: dry caps of fragrances. Colormix will unveil Prismatic, a new holographic pigment for nail varnishes, which provides a mirror effect. Bandeirante Química will showcase nanotechnological actives made from 100% botanical components. Garden Química will introduce Garden Powder Dry Plex Like, a blend of high quality with integrated Plex technology, considered an all-in-one discoloration not damaging the hair.

ITEHPEC Innovation Awards

Among the main attractions of the 2017 edition, the ITEHPEC Awards will highlight the most innovative practices of manufacturers of cosmetic ingredients.

"Innovation plays a strategic role in the Personal Hygiene, Perfumery and Cosmetics industry. To get an idea, every two years, about 30% of the industry’s turnover comes from new launches. This situation is the result of the investments the industry is making in innovation, highlighting it as the second industrial sector that invests most in research and development in the country," says Marina Kobayashi, Innovation Manager at ITEHPEC (Institute of Technology and Studies for Personal Care, Fragrance and Cosmetic Products).

The ITEHPEC Innovation Award, which is in its third edition, aims to stimulate and recognize the innovations produced by manufacturers of cosmetic ingredients that contribute to the innovation of the Brazilian Personal Hygiene, Perfumery and Cosmetics industry. "The idea of the award is to help further increase the competitiveness and to encourage the development of innovative projects within the value chain," adds Marina Kobayashi.

in-cosmetics Latin America 2017
Date: September 20 and 21, 2017, from 10 am to 7 pm
Venue: Expo Center Norte - Blue Pavillon
São Paulo Brazil

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© 2017 - Brazil Beauty News - www.brazilbeautynews.com

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