Follow us twitter facebook
Edition: Brazil
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Dove is switching to recycled plastic bottles and ditching plastic soap wrappers

By the end of this year, Dove will start the process of launching new, 100% recycled plastic (PCR) bottles (where technically feasible), across all its product ranges in North America and Europe. In addition of redesigning the packaging of its shower gels and shampoos, the company will also leverage the ‘minim’ technology behind its new reusable, refillable, stainless steel format deodorant sticks, to further reduce its plastic use. The brand has also announced that, as of next year, its signature beauty bar single packs will be plastic-free globally. Dove adds it continues to search for solutions where recycled plastic is not currently technically feasible, including for caps and pumps.

Dove is working on an alternative, plastic-free material to replace the (...)

Dove is working on an alternative, plastic-free material to replace the outer wrap of its beauty bar multipacks. (Photo: © Courtesy of Dove)

The Unilever-owned beauty brand aims to reduce its virgin plastic use by more than 20,500 tonnes per year.

"At Dove, we are proud to have more than 100 initiatives ongoing around the world dedicated to tackling plastic waste," said Richard Slater, Unilever Chief R&D Officer.

Dove’s initiatives will contribute to Unilever’s recently announced new commitments on plastic: to halve its use of virgin plastic, and to help collect and process more plastic packaging than it sells

Portfolio

© 2019 - Brazil Beauty News - www.brazilbeautynews.com

latest news
Focus
Luxe Pack New York rescheduled to September

Luxe Pack New York rescheduled to September

Amid the latest developments of the Covid-19 epidemic in New York and the USA, the Luxe Pack management team has decided to postpone further the event to September 15th and 16th, 2020. The venue is unchanged: Jacob K. Javits Convention Center (Hall 1B). With these new dates, the show will be almost concomitant with the MakeUp in (...)

read more
Experts’ views
Radical reinvention : Disrupting the next decade of beauty

Cosmetics Inspiration & Creation
Radical reinvention : Disrupting the next decade of beauty

Beauty is an ever-changing industry. Yet some changes make more of an impact than others. The more society changes, the more these changes cascade into the Beauty market. During the last MAD Cosmetics Innovations conference, organised by Premium Beauty News in Paris, Leila Rochet, Founder of Cosmetics Inspiration & Creation, (...)

read more

Features