Follow us twitter facebook
Edition: Brazil
Click here to subscribe toour free weekly newsletter click here
Industry buzz

China Beauty Expo: Impressive figures for the 24th edition

From ingredients to packaging via retailing solutions up to finished products, China Beauty Expo (CBE) brought together the whole beauty industry during its retail, supply chain, and Advance Science and Innovation summits but also 3 days of trade exhibition from May 20th to May 22nd in Shanghai, China.

Asian brands under the spotlight

Thailand was this year the "country of honour" and welcomed an increased number of exhibitors, with the presence of 50 Thai brands including the very popular Mistine.

Japan was also on the rise, with a quadruple number of exhibitors accounting more than 300 companies at the show with Shiseido, Kose, and Kao group for instance.

K-Beauty (Korean Beauty) was also a major highlight of the show with an important presence on the finished product as well as the supply side with Cosmax among the most sought-after booths.

International brands dominated nearly 50% of exhibition space at CBE this year, which is expected to see an unprecedented boom in imported brands in the Chinese beauty market during the coming years. This year’s international presence included France, Spain, USA, Italy, Germany, and Britain, with L’Oréal and P&G amongst other major players.

Buyer’s program

This year’s edition welcomed a delegation of 200 buyers mostly coming from Asia - India, Malaysia, Thailand, Philippines, Indonesia, Japan, Korea, Myanmar, Laos, Singapore - but also the USA, to visit and scout new products and technology at the show. Buyers visits were included in private meetings with a matchmaking program held by the CBE’s organizers.

CBE in figures

"The 3-day exhibition welcomed 521,300 professionals visitors and brought together more than 3,500 exhibitors and over 10,000 brands covering the entire beauty supply chain from finished beauty products to the latest packaging solutions from 40 regions and countries. CBE filled the Shanghai New International Expo Center with 260,000 sqm of exhibition area covering 27 halls and 50 pavilions," said the organizers.

Portfolio

© 2019 - Brazil Beauty News - www.brazilbeautynews.com

latest news
Focus
in-cosmetics returns to Brazil next 18-19 September

in-cosmetics returns to Brazil next 18-19 September

When it comes to beauty, Brazil has become a trend-setter in Latin America thanks to its abundance of natural resources and penchant for innovation. Now the fourth largest market in the world, the country will host the sixth edition of in-cosmetics Latin America, which runs in Sao Paulo from 18-19 September 2019. Euromonitor (...)

read more
Experts’ views
American insights: The new beauty millionaires

Laurence Bacilieri
American insights: The new beauty millionaires

Yes, the beauty and skincare market in the US is saturated. However, some extremely savvy women had the feeling they could move things, and here are a few examples of some of the country’s wealthiest women whose success was immediate. Serena Williams At the top of the list, Ms Serena Williams: in the beginning, she was Venus (...)

read more

Features