Follow us twitter facebook
Edition: Brazil
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Bond No. 9’s Spring Fling a vivacious feminine floral

Out-of-towners think of Bond No. 9’s beloved home town as all concrete, steel and glass, its streets jammed with skyscrapers and maneuvering Ubers. But come spring, New York defies expectations; suddenly this teeming metropolis is ablaze with flowers throughout the city’s parks, gardens, and even the sidewalk cracks — not to mention the cut-flower bouquets in front of every bodega.

So for spring ’18, rather than celebrate a neighborhood, we’re focusing on a concept: the profusion of vibrant florals (irises, bluebells, geraniums, goldenrod, daffodils, to name a smattering) throughout New York City’s green spaces, from the High Line to Central Park, from Bryant Park to Washington Square (all four of which are among the Bond No. 9 eaux de parfum celebrating our city’s parks).

The name of the brands newest eau de parfum, which debuts, appropriately enough on April 1, 2018: Spring Fling, of course, conveying unadulterated vivaciousness and live-for-today flirtatiousness. An ultra-feminine sister scent to our classic New York Fling, it’s an up-to-date floral-on-floral bouquet. The starter notes? Lily of the valley and passionflower with a fruity tinge — The bouquet continues with three notoriously seductive heart notes: rose-like honeysuckle, jasmin and wine-like freesia. All that volatility meets durability in a resonating dry down of contemporary amber, slightly feral musk, and teak recalling a precious antique wooden box.

Beautifully capturing the essence of the scent inside, the Spring Fling bottle is rendered in the colour for spring — a deep and mesmerizing violet-blue.

© 2018 - Brazil Beauty News - www.brazilbeautynews.com

latest news
Focus
Édition Spéciale by Luxe Pack unveils its program

Édition Spéciale by Luxe Pack unveils its program

Édition Spéciale by Luxe Pack, the first exhibition dedicated to environmental-friendly packaging solutions, will be held on June 4 and 5, 2019 at the Carreau du Temple in Paris, France, during the European Sustainable Development Week. With two months left until the event, the organizers have unveiled the main features of the (...)

read more
Experts’ views
Radiant skin first thing in the morning

Lipotec - Lubrizol
Radiant skin first thing in the morning

The empowerment of women has made them aware that their freedom has no limits and that they can go as far as they want. They don’t feel like super women capable of doing everything perfectly, they claim imperfection and they elect what to do with their time. Today’s women choose to make the most of their life, without missing any (...)

read more

Features