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Vitro targets Brazilian market with new glass containers plant

Vitro, the leading glass manufacturer in Mexico, is investing nearly 90 million US dollars in the construction of a new plant to manufacture glass containers in Brazil and serve the cosmetics, fragrances, and specialty segments, with the aim to strengthen its position in the world’s third largest market for cosmetics and fragrances.

We expect that the new plant, which will be built with our own technology, starts operations in the second quarter of 2016. Meanwhile, we will continue exporting to South America from our plant in Toluca, [Mexico]” said Adrián Sada Cueva, CEO of Vitro. “Our manufacturing presence in Brazil will help to consolidate our position as one of the leading players in the global market for cosmetics and fragrances, with a multi-regional presence that will serve our customers better,” he added.

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