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Industry buzz

Surfachem and Vitrine partner to serve Brazilian cosmetics makers

Surfachem Group Ltd and Vitrine Química Ltda have formed a joint venture for the distribution and supply of specialty chemicals to the Personal Care, Household Care markets in Brazil.

The new company, Surfachem Brasil Ltda, will be headquartered in Guarulhos, São Paulo. Vitrine will transfer all of its activities, management and staff to the new venture and will manage all of Surfachem’s activities in Brazil.

We have been evaluating the potential of the Brazilian market over the past few years and have looked at a number of opportunities. We are very pleased to work with our new colleagues and partners from Vitrine as we both feel our values and business philosophies match and enhance one another’s,” said Dr Richard Smith, Managing Director of Surfachem.

Surfachem sees Brazil as a logical step in its global expansion strategy to complement its existing positions in the UK and Europe. “Surfachem Brasil provides the platform from which to develop a regional presence and to provide our customers and supply partners with exceptional service and support,” Smith added.

© 2014 - Brazil Beauty News - www.brazilbeautynews.com

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