Follow us twitter facebook
Edition: Brazil
Click here to subscribe toour free weekly newsletter click here
Industry buzz

MakeUp in Sao Paulo to hold its 3rd edition in December

The third edition of MakeUp in SaoPaulo will take place on December 7 and 8 next at the Rebouças convention centre in São Paulo.

Last year the second edition of MakeUp in SaoPaulo had gathered some 1,200 visitors (80% from Brazil, the rest divided between Colombia, Argentina, Chile, Mexico). Key industry players producing in Brazil have responded once again this year to the call for this third edition, with some newcomers such as the Albéa Group, Alkos Group, Incom, Inovao, Jal Design Packaging Int’l, Louisa Oliva, Qualipac - Groupe Pochet, Texen.

Positive market outlooks

All indicators show that the cosmetic sector is regaining momentum. Manufacturers are also sure of this, as evidenced by the significant investments made by companies who have built or are building new production sites in the country, such as Intercos, Fiabila, Qualipac, Fareva, etc.,” said the organisers.

Actually, several major suppliers of the makeup industry, such as Lipson or Qualipac (Groupe Pochet), recently completed heavy investments to increase their production capabilities.

18 conferences and roundtables

The conference program of this third edition will include 18 conferences and roundtables involving 30 speakers.

Juliana Martins, Beauty and Personal Care Analyst at Mintel, will kick off the two-day programme with a presentation on Beauty Trends for 2018. Other topics at the agenda include: a focus on the nail varnish market, the growing importance of natural ingredients in make-up formulations in Brazil, the transformation of beauty retail in Brazil, trends regarding makeup packaging and applicators, etc.

MakeUp in SaoPaulo
7 & 8 December 2016
Centro de Convenções Rebouças

www.makeup-in-saopaulo.com

Portfolio

© 2016 - Brazil Beauty News - www.brazilbeautynews.com

latest news
Focus
Centdegrés designs Eudora's new eau de parfum: Impression

Centdegrés designs Eudora’s new eau de parfum: Impression

Impression, the latest men’s fragrance by Eudora, aims sophisticated consumers with woody and amber notes based on cistus labdanum, musk and patchouli. The Boticario Group brand has entrusted Centdegrés for the bottle design. The agency took inspiration from an hourglass symbolizing time and the importance to take advantage of (...)

read more
Experts’ views
Dr Dennis Gross: Dedicated to leading the US advanced skincare market

Emmanuelle Bassmann
Dr Dennis Gross: Dedicated to leading the US advanced skincare market

What is the new face of Doctor Brands? What is the strategy of leading skincare brands launched by Medical Doctors or medical-oriented? After an overview of Skinceuticals’ values and strategy let’s now focus on Dr Dennis Gross. Dr Dennis Gross skincare line formed in 2002, was inspired by the skincare concerns of patients at his NYC (...)

read more

Features