Follow us twitter facebook
Edition: Brazil
Click here to subscribe toour free weekly newsletter click here
Industry buzz

L’Oréal Paris: A new lipstick to celebrate 20-year partnership with Cannes Film Festival

This year, L’Oréal Paris is celebrating a two-decade partnership with France’s best-known film festival. To mark the event, the cosmetics giant is launching a new version of its iconic Color Riche lipstick, which will embody the colors of the festival.

L'Oréal Paris is launching a ColorRiche Red Carpet lipstick to markits (...)

L’Oréal Paris is launching a ColorRiche Red Carpet lipstick to markits 20-year partnership with the Cannes Film Festival. Photo: © L’Oréal Paris

L’Oréal Paris Color Riche lipstick is available in a wide range of shades including reds that have become classics. Now it’s being launched in a limited-edition version dedicated to the Cannes Film Festival.

The new hue, called Color Riche Red Carpet, is a luscious red with a satin finish that is a perfect match for the glamor of a film festival. The bullet of this new limited edition is engraved with "20 Years" and a Palme d’Or (Golden Palm) symbolizing the festival’s main prize.

The lipstick case is covered with a material reminiscent of the red carpet, topped with a gold palm leaf.

This limited edition will be launched in May and the 70th Cannes Film Festival will be held on May 17-28.

Brazil Beauty News and AFP/Relaxnews

© 2017 - Brazil Beauty News - www.brazilbeautynews.com

latest news
Focus
Centdegrés designs the new concept of L'Occitane au Brésil

Centdegrés designs the new concept of L’Occitane au Brésil

Entering the world of L’Occitane au Brésil is like setting foot in a beautiful Brazilian home surrounded by friends. Every detail counts, from the floor tiles, parquet flooring and plants to the large wooden table and sun-filled conservatory. The space is soft and joyous, calm and invigorating, singular and plural and colourful: a (...)

read more
Experts’ views
WOW MOM, a beauty survival kit for busy women

Lipotec
WOW MOM, a beauty survival kit for busy women

Two years ago, Lubrizol set itself the target of offering more comprehensive assistance to its clients by empowering them with products and services that will enable them to accelerate and enhance their creativity. Pursuant to this initial goal, the company continues to develop novel marketing concepts supported by its long-time (...)

read more

Features