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Markets & trends

Get the latest trends and news on the Brazilian beauty market

Premium Beauty Media, the publisher of is launching, a new website that aims to become one of the first references to the cosmetics industry.

The dynamism of the Brazilian market should enable the country to quickly reach the first rank for most cosmetic product categories. According to Euromonitor, Brazil is already the world’s largest market for deodorants and perfumes, and is second for hair products, bath products, men’s grooming, and sun care, and ranks at the third place for makeup products. Considering all categories, Brazil ranks 3rd in the world, behind the United States and Japan.

According to Mintel, the Brazilian market is expected to achieve a two-digit annual growth over the next four years to reach US$12.45 billion in 2017.

The dynamism of the Brazilian market and the strength of the Brazilian industry stimulate the interest in the global cosmetics industry - from suppliers of ingredients or packaging to retailers, through brands. Many of our readers and our advertisers encourage and support us so strongly in launching and we warmly thank them.

English and Portuguese

As - which is available in English and in French - offers a bilingual content, in Portuguese and in English.

The content of is produced by an international team based in Sao Paulo, Paris and even Sydney.

Weekly newsletter

Professionals interested in the Brazilian market can now sign up to receive the free newsletter that will send every week by email in English version and in Portuguese version.

Vincent Gallon

© 2014 - Brazil Beauty News -

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