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Industry buzz

Eucerin stands on Dexpantenol for sensitive skin care

According to the studies conducted by Eucerin, more than 50% of the population claims to have sensitive skin. To protect skin and to strengthen its natural defences, the dermocosmetics maker stands on dexpanthenol, a skincare active also known as Vitamin B5 or Panthenol that improves the barrier function and hydrates the skin’s outer layer.

Dexpanthenol is a key component of the formulas of the Eucerin pH5 Skin-Protection line.

"Dexpanthenol helps to hydrate the inner skin from the outside, reducing water loss and maintaining the natural smoothness of the skin, thus improving the symptoms of sensitized skin", says Orietta Balbontin, Eucerin Marketing Manager in Brazil.

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