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Industry buzz

Colombia’s Belleza y Salud fair to strengthen international reach

Belleza y Salud, Colombia’s leading beauty fair, which will hold its next edition in Bogotá on 27-29 September 2017, is partnering with Italian fair Cosmoprof to strengthen its international reach.

Organised by Corferias (Centro internacional de Negocios y Exposiciones de Bogotá - International Business and Exhibition Center of Bogotá), in partnership with ANDI (Asociación Nacional de Empresarios de Colombia - National Business Association of Colombia), Belleza y Salud gathers all the segments of the beauty industry under one roof: perfumery and cosmetics, machinery, raw materials, packaging, contract manufacturing, aesthetics, haircare, nail, wellness and fitness. The 2016 edition of Belleza y Salud hosted 279 exhibitors and 55.000 visitors on an exhibition area of 9.256 sqm.

Pursuant to the agreement between Bologna Fiere Cosmoprof, the company behind Cosmoprof events, and Corfeiras, ITA (the Italian Trade Agency) in cooperation with Cosmetica Italia (the Italian Personal Care Association) will take part to the exhibition by organizing the Italian Country Pavilion and promoting the Italian companies which will attend the event. In addition, Bologna Fiere Cosmoprof will organise the International Hall - powered by Cosmoprof, which will host international companies interested in taking advantage from specific initiatives and an international communication plan targeting South-American distributors and retailers.

V.G.

© 2017 - Brazil Beauty News - www.brazilbeautynews.com

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