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A programme of Beraca highlighted in a European event promoting fair trade

Beraca was one of the highlights at the event "Linking Fair Trade Producers to SMEs: Existing Initiatives and Challenges", held this month in Brussels, Belgium.

The company, which specializes in the development and production of raw materials for the cosmetics industry, has gained international exposure with one of the successful projects of the Innovation and Sustainability Program in the Global Value Chains (ICV Global), promoted in partnership by Apex-Brasil and the Getúlio Vargas Foundation. The initiative presented at the event was the Socio-biodiversity Valorisation Program, which promotes the creation of a value chain capable of stimulating environmental preservation and promoting a better quality of life of families.

"It is gratifying to be recognized internationally for the actions we do, even more in a place as representative as the European Parliament. Beraca’s idea is to always go beyond the traditional business model, so we not only deliver high efficiency products, but we also stimulate economic and social development," says Thiago Terada, Manager of Corporate Sustainability and Corporate Affairs Manager.

The event was attended by the President of the Foreign Trade Committee, Deputy Bernd Lange, and the vice president of the Single Market Committee, Ms. Dita Charanzová, among other authorities.

© 2017 - Brazil Beauty News - www.brazilbeautynews.com

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